Without a doubt, social media marketing is one of the most powerful methods your business can employ to reach a wider audience. When we think of social media marketing, our thoughts immediately turn to Facebook. Yet Twitter has also become an influential tool used by numerous businesses. As a small business owner, you should consider […]

Windows 10 is full of useful features, and more are added every time Microsoft releases an update. If it’s been a while since you’ve familiarized yourself with the operating system’s capabilities, you could be missing out on a game-changing enhancement. We’ve created a list of our favorites. Night Light This feature lets you reduce the […]

Over the last few years, the number of Facebook users has been growing at an astounding pace, and many businesses are advertising on the platform to better reach and target their audiences. Yet plenty of Facebook advertisers have been burned by low engagement, high costs, and negative feedback from followers. To avoid these issues, you […]

Businesses are collecting, processing, and storing data at a breakneck pace, and it’s increasingly difficult to keep up. Despite the importance of business intelligence, it’s important to collect data that is actually useful and relevant. A few essential tips will prevent the most common challenges. Before we jump into our tips for data collection, we […]

When it comes to website analytics, traffic isn’t everything. Engagement with your site content is a better indicator that visitors to your website convert into customers. Here’s how to track your engagement metric using Google Analytics. How do you measure engagement? Just because a page receives a large amount of traffic doesn’t mean it has […]

The tablet is easily one of the most indispensable devices for many business managers and owners. These highly mobile devices allow you to stay in touch with the office and also work without lugging around a heavy or bulky laptop. Because of this, many businesses are looking to integrate tablets, especially Android tablets. Here are […]

Microsoft’s Office 365 is highly popular among businesses not just because of its robust features and cost-saving benefits but also because it’s widely perceived as secure. Unfortunately, using it comes with security challenges, but don’t fret — there are ways to solve them. Vulnerabilities in SharePoint Businesses typically use SharePoint Online and on-premises SharePoint sites […]

What do customers think of your company? Are they happy with your products? Do you have a good image online? If not, these easy tips will help you reach more customers in no time at all. Read this article to learn more. Be seen on search results In his book on online reputation management, Tyler […]

While you’re still alive and kicking, your heart should never skip a beat. It’s the same with your servers. They’re always working, ensuring your business stays operational even if you don’t pay attention to them. However, business owners tend to overlook their servers as most times it is a simple case of being out of […]

Sleep is a must for business owners. You need a good night’s rest for you to efficiently run your business. But what if one of your business tools is keeping you up late at night? If you use your Android tablet in the evening, this may be the case. Here’s how your tablet can help […]