Video content can be a great addition to your post-click landing page. It’s also a nice way to get more out of your marketing campaign efforts. In fact, it has become increasingly important as customers expect brands and businesses to bo present on Facebook, Instagram, Twitter, and other social platforms. So what types of video […]

When it comes to increasing your employees’ efficiency and productivity, technology can provide countless opportunities to streamline workflows, eliminate redundant processes, and reduce costs within your organization. If you’re looking to stay ahead of the competition, you need to ditch the traditional ways of working and follow the tips below. Change office communication To increase […]

More and more businesses today are seeking ways to run their operations optimally from top to bottom, a huge reason behind the proliferation of order management systems (OMSs). Find out if your business will benefit from one. First off, we need to clarify that inventory management systems (IMSs) are not the same as OMSs. The […]

The effectiveness of your business’s day-to-day operations is the best indicator of whether your customer relationship management (CRM) software is performing to expectations. CRM is revolutionizing the way businesses interact with customers, but are you integrating CRM into your business in the best possible way? Learn how you can transform your business with the following […]

Have you seen folks wandering around, staring at their phone like it was a map pointing to a pot of gold? Or ordering pizza over a Facebook conversation with an awkward cashier? With some creative marketing and structuring, your SMB could be on the other side of those people’s phones. Tech fads are a treasure […]

It’s one thing to collect your business’s data, but turning that information into insights that propel your organization toward growth is quite another. Analyzing your data can be daunting, but it shouldn’t get pushed to the bottom of your to-do list. Here are a few tricks you can use to make better forecasts. Many businesses […]

Imagine having artificial intelligence assistants (AI) like Siri or Cortana as your company’s customer service agents. It sounds fantastical now, but it’s slowly turning into reality. For many organizations, integrating AI into their systems is the next logical step in innovating customer support. How AI capabilities enhance customer service AI has two capabilities that enhance […]

Despite internet connections that deliver information to the other side of the globe in milliseconds, countless industries still rely on slow and inefficient middlemen to complete transactions. From supply chain management to hi-tech contracts, blockchain isn’t just about money, it’s about an entirely new way to do business. Just look at our examples. What is […]

It’s the perfect time of year to evaluate last year’s technology investments and make adjustments for the year to come. Whether 2017 left you with extra cash in your pocket or desperate for a better way to get work done, here’s a roundup of the best IT news from the past year. Small businesses love […]

Building a rapport with customers has never been easier with customer relationship management (CRM) software. You can track contact information, buying preferences, and sales patterns. It’s a must-have for all sales and marketing teams. But if this is the first time you’re using CRM software, try adopting the following best practices. Always update customer information […]